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More Than The Bleed: We're Expanding To Full Menstrual Cycle Care

More Than The Bleed: We're Expanding To Full Menstrual Cycle Care

Written by Daniella Peri

20 Aug 2021

The beginning 

A one-stop-shop for periods

You deserve more than just tampons

Hormones, demystified 

The next phase of our cycle 

If you have a menstrual cycle, you’re in the right place. We’ve been on a mission to grow our offering so it caters for all types of periods and PMS symptoms, from the light and moderate to the heavy and intense. After talking non-stop about the menstrual cycle for the last five years since we launched, we understand that each month your cycle needs a whole lot more than just a tampon. They may plug up the problem, so to speak, but we’re not done looking for ways to make your menstrual cycle more manageable and, dare we say it, enjoyable.

The beginning 

Yoppie started with a mission to provide more options for healthier period care products, and a convenient way to buy them. After speaking to many people about their thoughts on managing their menstrual cycle each month, the results were in - it’s exhausting! 

So we launched with our first product; 100% organic cotton tampons delivered straight to your letterbox so you never have to worry about running out or compromising with low-quality products. Bish, bash, bloody bosh, right? Well, not quite. 

A one-stop-shop for periods

After expanding the range to include liners and pads, we knew that menstrual care is about much more than just the bleed. After all, we’re all blessed with a whole range of PMS symptoms that come with it each month, and we felt there wasn’t a place you could go for support with all of those symptoms. A one-stop-shop, if you will. 

So we added Full Stop to our repertoire of period offerings. Our dedicated, jargon-free, science-backed blog (this one right here!) covers everything from PMS to period sex, and it’s succeeding in helping people better understand their bodies. To make the conversation a two-way street, we launched our Full Stop FB support group soon after, where users can chat, share stories and ask questions about health.

And we haven’t stopped since then. Here’s why.

You deserve more than just tampons

Anyone who experiences a period each month will know that it’s so much more than just a few days of bleeding. It’s time out of your day to change tampons. It’s deciding what you’re going to wear to be as comfortable as possible. It’s managing your mental health when you feel you might cry at work. It’s covering up the acne that creeps across your T-zone. It’s filling up a hot water bottle and spending hours horizontal on the sofa. It’s not feeling able to tell your boss that you need the day off due to period problems. And that’s just day one. 

There’s a lot to think about, so we’ve made it our mission to take the stress of periods away so you can get on with living your life. With planet-friendly products, flexible letterbox subscription services, and bespoke personalisation options, we’re working hard to cater for YOUR menstrual cycle. 

Hormones, demystified 

Your hormones are like a monthly grenade that gets thrown into your cycle to disrupt it at the most inopportune times. While they may have felt baffling and frustrating in the past, once you figure out the pattern of your hormones, why they do what they do, and what to do to manage them, you could see massive improvements in your PMS symptoms.

The one-size-fits-all female multi-vitamin is out, and personalised period care is in. We knuckled down to find the best science-approved ingredients to help tackle individual symptoms of PMS, which led us to create three supplements that help target each symptom, giving you the best individual results throughout your cycle. Mood Food helps alleviate the emotional rollercoasters that are mood swings, Hormone Hero helps with bloating and tiredness, and Super Soother helps with menstrual pains like headaches and cramps. Say goodbye to missing plans with friends. 

The next phase of our cycle 

Our FB support group and ongoing research into the many needs of people with periods has led us to the next chapter of our mission; hormonal skincare. Research has consistently shown that skin health is intrinsically linked to hormones, yet the vast majority of skincare products treat skin issues like they are exclusively an external problem. 

We’ve gone deeper to bring you four 100% organic sheet masks designed especially for every phase of your cycle, providing a new, revolutionary way to ensure your skincare is in sync with your hormones. Whether your skin woes are hormonal acne, dehydration, roughness, dullness, or all four, Yoppie’s face masks have been developed to effectively target specific skin concerns in each phase and give you more personalised results. 

By working with skincare experts to research the most effective, sustainably sourced ingredients - in the optimum doses - our masks can deliver active, nature-derived ingredients with powerful results that give your skin the proper support it needs in each phase. 

If you’re done with generic period products and want to try having a bespoke box of goodies delivered that’s entirely personalised to your body, period and PMS symptoms, all you have to do is mix and match our products to create your ideal menstrual subscription box, and we’ll pop it in the post.

Want to talk about your menstrual cycle and help us shape the products we create? Let us know over in our private Facebook group, hit us up on Insta @itsyoppie or tweet us @its_yoppie to say hi and share your thoughts!

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